Which local services is Rockingham County, NH short of?

4 home-service categories, each counted per 10,000 residents and compared against the national rate. 1 has fewer businesses per resident than the country average; 2 have more. Counts include sole proprietors.

• Cleaning Services101 with employees + 496 without = 597 · 18.6 per 10k vs 32.7 nationally
  1.8× fewerFewer than average
• Exterior & Building Services22 with employees + 98 without = 120 · 3.7 per 10k vs 4.1 nationally
  1.1× fewerAbout average
• Landscaping & Lawn Care274 with employees + 435 without = 709 · 22.1 per 10k vs 18.2 nationally
  1.2× moreMore than average
• Pet Care76 with employees + 216 without = 292 · 9.1 per 10k vs 4.7 nationally
  1.9× moreMore than average

What this doesn't tell you: These counts measure how many businesses exist, not how many customers want one. Fewer of something can mean an opening — or that there is less local demand for it. Treat a low number as a lead to check, not a verdict.

Sources: US Census County Business Patterns ↗ (businesses with employees) and Nonemployer Statistics ↗ (sole proprietors). Every figure here is the two added together.