Which local services is Manitowoc County, WI short of?

4 home-service categories, each counted per 10,000 residents and compared against the national rate. 2 have fewer businesses per resident than the country average; 0 have more. Counts include sole proprietors.

• Cleaning Services8 with employees + 111 without = 119 · 14.6 per 10k vs 32.7 nationally
  2.2× fewerFewer than average
• Exterior & Building Services5 with employees + 13 without = 18 · 2.2 per 10k vs 4.1 nationally
  1.9× fewerFewer than average
• Landscaping & Lawn Care22 with employees + 109 without = 131 · 16.1 per 10k vs 18.2 nationally
  1.1× fewerAbout average
• Pet Care5 with employees + 31 without = 36 · 4.4 per 10k vs 4.7 nationally
  1.1× fewerAbout average

What this doesn't tell you: These counts measure how many businesses exist, not how many customers want one. Fewer of something can mean an opening — or that there is less local demand for it. Treat a low number as a lead to check, not a verdict.

Sources: US Census County Business Patterns ↗ (businesses with employees) and Nonemployer Statistics ↗ (sole proprietors). Every figure here is the two added together.