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Part 3 · Get the first customer. · Lesson 12 of 12

Keep it, kill it, or spend more

Read the test against the rule you wrote, match the symptom to the lever, and understand why scaling multiplies losses exactly as fast as anything else.

This part needs an account

Part 1 of this course is free and needs no account, and it is the part that tells you whether to start at all. Parts 2 and 3 are on the Operator plan, $7/mo.

  • Part 2, Set it up — the accounts, the tooling, the pricing and the first thing you put in front of a buyer.
  • Part 3, Get the first customer — what to say, who to say it to, and what to do when it goes wrong.
  • Both parts in every course here, not only this one.
  • The rest of the Operator plan: the Growth-tier catalog, county-personalized playbooks, catalog search, and publishing your site at a live address.

Nothing here unlocks by waiting — there is no countdown and no drip. It is which plan you are on, and that is all it has ever been.

Join the waitlist — opens October 1Read part one instead